PPC Management Services
PPC stands for Pay Per Click services are an internet model that is used to drive traffic to a website. In this, the advertiser pays when the ad is clicked. It is a way of buying visits rather than attempting to earn those visits organically. Search advertising, Display Advertising, Social Media Advertising, Google Shopping, and sequential remarketing are the major types of PPC.
Search Engine Advertising is the most popular advertising form of PPC. It allows the advertisers to bid for an ad’s placement in a search engine’s sponsored links when a search is conducted on a keyword that is related to the business.
Every time an ad is clicked, the business has to pay the search engine a small fee. A PPC campaign involves research and selecting the right keywords, organizing those keywords into well-organized campaigns, and set up PPC landing pages optimized for conversions. The Advertisers or the PPC Management Company in India identify the keywords to bid upon, decide the budget and group the keywords to be paired with ads.
A Top PPC Advertising Company in India follows a proven methodology:
- Define the goal
- Categorize the products or services
- Research and Develop a list of the keywords that represents the services or the products
- Account setup
- Choose the platform to advertise the ad on
- Set the advertising budget
- Set the bids
- Write ad copies
- Choose the landing pages
- Conversion tracking set up

PPC Management Services in India
Here is the type of PPC services:
1: Search Advertising
- Works faster than SEO
- Increased brand awareness
- More reach
2: Display Advertising
- Display ads supports brand awareness
- Supports retargeting
Improves online visibility
3: Remarketing and Retargeting Advertising
- Improves chances of converting a lead
- It saves you money
- Let’s you leverage mobile and video
4: Social Media Advertising
- More inbound traffic
- Higher conversion rate
Improved brand authority
5: Google Shopping
- Grabs Attention
- Broader reach
- High Conversion Rates
6: Mobile Advertising
- Shareable content
- Instant user response
- Reaches people in real-time
For availing the measurable and Best PPC Serviced in India, contact Abhisan Technologies Pvt. Ltd.